Trailblazing Connections at the Overland Summit
The Overland Summit, TREAD's second event in the Traction Series, proved to be an exceptional gathering of prominent brands and media personalities at the picturesque Holcomb Valley Ranch near Big Bear, California. Spanning three days, the summit offered an immersive experience focused on building genuine connections, hands-on product trials and insightful learning sessions led by subject matter experts. Distinguished experts such as Cody Sisson from TrailChasers, wildfire expert Stuart Pally, medical and trail-side first aid expert Steve Barron and Don Alexander with Trails 411, shared invaluable knowledge on trailside safety. They emphasized crucial topics such as first aid, snake bites, fire