TREAD Agency was born out of combining a passion for the outdoors and adventure with marketing expertise. We are enthusiasts who spend our spare time outside and pride ourselves on having years of industry experience. We understand outdoor brands and client needs because we live and breathe the outdoor lifestyle and have been on the brand side of things too.
Creating authentic, inspiring and engaging campaigns for niche audiences is our specialty.
TREAD Agency is powered by Kahn Media, an industry leading marketing agency trusted by automotive, outdoor, and enthusiast brands worldwide. Since 2008, Kahn Media has grown by staying ahead of digital shifts, building specialized teams, and leading with results.
This foundation gives TREAD the strength, strategy, and resources of a major agency while keeping the agility and authenticity that outdoor brands expect. The best of both worlds when marketing expertise is backed by real-world experience.
TREAD Agency Values
Transparency
Authenticity
Expertise
Integrity
Creativity
Passion
Passion for the Outdoors & Conservation
These are the guidelines that we use as marketers and outdoor enthusiasts in our daily lives.
Our Locations
TREAD is a nationwide team of outdoor enthusiasts with boots on the ground from North Carolina to Montana to California. These locations give us immediate access to coastlines, deserts, forests, and mountains for content creation and events, plus close relationships with media, creators, and industry communities across the country.
Our Team
We are dedicated marketers and passionate outdoor enthusiasts. Our team has decades of experience and authentic connections to the brands we support.
We speak your language. We capture the story on the trail, at the range, and in the field, and that perspective shapes the work we deliver. These are the people who bring TREAD to life and make your campaigns matter.
Dan Kahn
Founder, strategist, and long-time enthusiast who built Kahn Media and the TREAD Agency vision from the ground up.
Kevin Parlett
Senior leadership and operations, ensuring every project moves with clarity, purpose and precision.
Ava Kunze
Integrated marketing strategist and outdoor advocate who blends field-tested insight with brand storytelling.
Patrick Curtin
Public relations strategist dedicated to connecting brands with journalists, creators and industry leaders through authentic storytelling and meaningful media relationships.
Nathan Espinosa
Business development across Kahn Media and TREAD, connecting brands with the strategies and teams built to meet goals.
Michael Serrano
Creative leader focused on photography, video, and visual storytelling that feels real, raw, and rooted in place.
Industries we Serve
Outdoor Recreation
Overland & Offroad
Hunting
Fishing
